Review count + velocity decide the local 3-pack. Winners send one SMS 10 min after the job:
"Thanks for choosing [Business]! A quick Google review helps a local shop: [short link] — Reply STOP to opt out"
- Trigger: job marked complete, delay 10 min, one follow-up max
- Link: Google Business Profile > Ask for reviews (never gate or buy)
- Canada CASL: express consent at booking + business name + STOP on every text
Full playbook:
https://www.uphilltech.ca/posts/2026-11-01-google-reviews-sms-tips.html
We deploy this for clients — first conversation free. (204) 918-5534.