Impact of geo-relevant backlink: Good or not really?

grill_gus

Looking at building some backlinks and have a question regarding the geographic relevancy. We have a website intended primarily for an Australian audience. When it comes to improving DA / DR, do we target Australian only backlinks? Or they can they from anywhere in the world? The reason why I ask is because we spoke to two experts with varying opinions: one suggested it doesn't, a quality backlink from the US is a quality backlink for example....

Originally asked by Matt on Stack Exchange (webmasters) (CC BY-SA 4.0).

uphilltech

Great question — answering as the UphillTech team:

The geo-relevant backlinks are more useful and powerful for local businesses. But more than that the relevancy of the website is more effective. If you are getting a link from Australia but not very much relevant to your niche then it is better to get a link from the USA if that website is relevant to your niche. Google counts the relevancy at the top.

Full answer by Adil Balti: https://webmasters.stackexchange.com/a/145041 (CC BY-SA 4.0).

Need it done for your business? UphillTech.