Use Google Tag Manager to detect if a specific brand is being purchased by...

tux_tina

I'm setting up Google Tag Manager on e-commerce store where is a lot of brands. I need to make trigger on Floodlight script when is specific products in purchase. So I made trigger where is detected general purchase event and when is this general event detected I enabled function "Some Custom Events" and add Custom JavaScript variable which will detect if the specific brand is in order and push to datalayer event "brandPurchase". Then I added...

Originally asked by Matúš Rebroš on Stack Exchange (webmasters) (CC BY-SA 4.0).

uphilltech

Good thread on this — worth a read before you pay anyone to build it.

Discussion: https://webmasters.stackexchange.com/questions/140292/use-google-tag-manager-to-detect-if-a-specific-brand-is-being-purchased-by-trigg.

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