Tracking e-commerce with Google

mike_plumbs

I've been asked to add Google e-commerce tracking into my site. This tracking involves inserting some javascript on your receipt page and then calling it's functions. From my asp.net receipt page, I need to call one function (_addTrans) for the transaction info and then another (_addItem) for each item on the order. An example of what they want is here This is for a 1.1 site. Can anybody give me a jumpstart on calling these two functions from my...

Originally asked by ScottG on Stack Exchange (stackoverflow) (CC BY-SA 2.5).

uphilltech

Great question — answering as the UphillTech team:

Probably the easiest way is to build up the required Javascript as a string with something like StringBuilder sb = new StringBuilder() sb.AppendLine( "<script>" ); sb.AppendLine( "var pageTracker = _gat._getTracker('UA-XXXXX-1');" ); sb.AppendLine( "pageTracker._trackPageview();" ); sb.AppendFormat( "pageTracker._addTrans('{0}','{1}','{2}','{3}','{4}','{5}','{6}','{7}' );\n", orderId, affiliation, total, tax, shipping, city, state, country ); sb.AppendFormat( "pageTracker._addItem('{0}','{1}','{2}','{3}','{4}','{5}');\n", itemNumber, sku, productName, category, price, quantity ); sb.AppendLine("pageTracker._trackTrans();"); sb.AppendLine( "</script>" ); Then register it to appear in the...

Full answer by stevemegson: https://stackoverflow.stackexchange.com/a/269472 (CC BY-SA 2.5).

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