I have a client with 6 locations that is merging with another business. What is the best practice for updating the name on their Google Business Profiles in this situation? Our fear is that users will not see the listings if they search for the previous business name if we immediately update the profiles to the new name on the merger date. Could we use a naming convention like [New Busines Name] (Formely [Old Busines Name]) for an extended...
Originally asked by Alan Lucy on Stack Exchange (webmasters) (CC BY-SA 4.0).