Great question — answering as the UphillTech team:
Wow, not exactly what I'd call decorative, but whatever. You can fill those gaps with Bondo auto body filler. Just be sure to clean out any loose or chipped paint etc. Auto body willer actually works better than wood filler in exterior applications.
Full answer by shirlock homes: https://diy.stackexchange.com/a/12855 (CC BY-SA 3.0).
Need it done for your business? UphillTech.